About Matt Shin, J.D., M.A.
Founder & Principal Therapist
Matt brings a rare combination of legal expertise and clinical training to mental health support for working professionals. As both a licensed attorney and clinical mental health counselor, he offers a unique perspective on the pressures, ethical obligations, and organizational dynamics that define high-stakes professional environments.
Professional Background
Legal Career
Matt's decade-long legal career spanned multiple practice environments, giving him comprehensive insight into the profession's diverse challenges:
Foley & Lardner LLP — As an IP Associate, Matt handled complex patent litigation and patent prosecution for technology companies, manufacturers, universities, financial institutions, and research laboratories. He worked on high-stakes cases with demanding timelines and client expectations.
Mars Wrigley Confectionery — Serving as IP Counsel, Matt provided comprehensive legal support for global R&D operations, including intellectual property strategy, patent portfolio management, trade secret protection, contract negotiation, and co-development partnerships across international markets.
Solo Practice (ShinIP LLC) — Matt supported in-house legal teams and law firms with contract and patent matters, experiencing firsthand the challenges of independent practice and client development.
Transition to Mental Health
After recognizing that his most meaningful work involved supporting colleagues through professional challenges, Matt pursued his Master's in Counseling from Northwestern University while gradually transitioning away from legal practice, opening Sidebar Counseling in 2024.
Practice Philosophies
Clinical Approach
Matt integrates multiple evidence-based therapeutic modalities including Cognitive Behavioral Therapy (CBT), Acceptance and Commitment Therapy (ACT), psychodynamic theories, and solutions-focused therapy. His approach is distinctly cognitive and strategic, leveraging his legal training to provide clear explanations and research-backed interventions.
Speaking and Professional Engagement
Matt is a sought-after speaker on mental health and wellness in professional settings, having presented for:
State Bar of Wisconsin — Attorney wellness and burnout prevention
Office of Lawyer Regulation — Mental health support for attorneys
University of Wisconsin-Madison Law School — Student wellness programs
Wisconsin Defense Counsel — Managing stress in litigation practice
Various corporate clients — Workplace mental health initiatives
His presentations combine peer-reviewed research with practical strategies, delivered with both expertise and relatability.
Personal Philosophy
Matt believes that mental health challenges represent both a significant systemic problem in professional culture and one of our greatest opportunities for meaningful improvement. He advocates for viewing mental health maintenance as essential professional development—comparable to how athletes monitor physical health for optimal performance.
His vision involves creating professional cultures that balance high engagement with necessary recovery periods, where seeking mental health support is viewed as strategic rather than stigmatizing.
Beyond the Office
Matt maintains his own well-being through weightlifting and boxing, regular travel, and his passion for food—cooking, eating, and culinary exploration. He lives in Wausau, Wisconsin with his wife and two cats, actively contributing to his community through his board service with NAMI Northwoods.
Memberships & Affiliations:
NAMI Northwoods (Board)
Wisconsin Lawyer Assistance Program (Volunteer)
Mindfulness in Law Society (Co-Chair)
American Counseling Association (Member)
Wisconsin LPC-IT
Wisconsin Bar (Inactive)
Illinois Bar (Inactive)
USPTO
Education:
Northwestern University - Counseling - M.A.
Washington University in Saint Louis - Law - J.D.
Michigan State University - Human Biology - B.S.
Services Offered
Clinical Counseling — Individual therapy for anxiety, depression, burnout, and professional challenges
Professional Coaching — Career development, performance optimization, and leadership support
Organizational Consulting — Workplace wellness programs and culture development
Speaking Engagements — Keynote presentations and workshops on professional well-being
Research Services — Evidence-based analysis for policy and program development
Ready to work with someone who truly understands your professional world? Schedule your confidential consultation today.